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A U.S. casual home furnishings supplier has announced new licensing agreement with a leather upholstery specialist for the launch of new product lines under the Panama Jack brand.
Panama Jack, a U.S. based company that has built a powerful brand and loyal following with product offerings synonymous with a carefree beach lifestyle, has announced new licensing agreements with upholstery supplier, Leather Italia USA, to launch new product lines in April.
According to Kim Manna, CEO, Panama Jack, the company “continues to expand in innovative, new directions that provide our customers with fun, new ways to experience our relaxed-lifestyle brand”.
“There’s a tremendous synergy between the Panama Jack and Leather Italia brands,” said Mike Campbell, CEO and President, Leather Italia. “It’s relevant not only to the products’ launch, but also to the products’ development going into the future”, he added.
Leather Italia USA has created a line of contemporary and traditional upholstered furniture for Panama Jack. The Georgetowne Collection features 20 styles of chairs and sofas. Founded by Campbell in 1997, Leather Italia USA aims to create and offer the best value for quality leather furniture.
Source: Home Accent Today