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10 June, 2017 - 13 June, 2017
Riva del Garda (Tn), Italy
The premium sportscar manufacturer has teamed up with Italy based furniture maker Poltrona Frau to create “Cockpit”, the first office chair ever designed by the Ferrari Design Centre.
Produced by Poltrona Frau, which has upholstered the interiors of Ferrari cars since the 1980s, “Cockpit” is a contemporary hybrid of a car seat and furniture design that brings together two brands; a blend of automotive know-how and the culture of living that celebrate the 70th anniversary of the Maranello carmaker. It is “an office chair that captures the excitement, the speed of the driver’s seat, as well as the passion for racing”, says Ferrari in a statement.
Two versions are currently available; the ‘President’ and the ‘Executive’, both comprising a reclining base and seat, integrated with two different backrests. The President is the managerial model with a high backrest that is inspired by the ergonomics of competitive racing seats. The Executive model, a chair that adapts to all work contexts, has a deliberately low and narrow backrest to ensure more freedom of movement.
“The design of “Cockpit” is a synthesis of automotive innovation and inspiration, the product of Ferrari’s 70 years of experience. Every element connects with the brand’s DNA, and the materials are the same as those used in Ferrari cars, like the external shell moulded from carbon or alutex. The central band on the seat takes its cue from racing seats, while the swivel device sports the same design and mechanical elements as the steering wheel”, says Ferrari.
For the leather upholstery, the Ferrari Design Centre team has chosen shades and finishes inspired by the trim of the three Tailor-Made service lines, which allow for the personalised configuration of the car: Scuderia, Classica and Inedita. Cockpit can also be customised in terms of its colours and materials.comments powered by Disqus