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According to the CEO of the Italian premium fashion label, e-commerce sales are growing at “high double-digit”.
During a meeting with shareholders on April 18, Diego Della Valle, CEO, Tod’s, said the brand’s online sales, which account for 7% of total revenue, are growing at a “high double-digit” and that he hopes these figures will continue to expand so that the contribution of e-commerce to the Group’s total sales will be more sizeable. “Our recipe is known and unchanged. We want to keep our long-standing consumers and attract millennials”, he said.
As reported by ILM, in February, Tod’s appointed Carlo Alberto Beretta as the new General Manager for the Tod’s brand, who is reporting directly to Umberto Macchi of Cellere, Tod’s joint CEO with Della Valle. In 2018, at reported rates, Group revenues totalled €940.4 million (-2.4%), with the Tod’s and Roger Vivier brands as the most affected by currency fluctuations due to their higher presence outside of Italy. Read more here. The Italian leather goods and footwear manufacturer expects 2019 to be another “year of transition” in terms of profitability.