For the 13 weeks ending December 27, 2025, retail revenue increased to £665 million (US$910.19 million), up from £659 million (US$901.97 million) a year earlier. At constant exchange rates, retail revenue increased by 3%, while currency movements created a 2% headwind, limiting reported growth to 1%.
Comparable store sales increased by 3%, improving from a 4% decline in the prior-year period and marking a sequential improvement quarter-on-quarter. Retail space contribution was neutral.
Regional performance showed sales flat in EMEIA, up 2% in the Americas, up 6% in Greater China and up 5% in Asia Pacific. Growth in Greater China doubled from the previous quarter, supported by stronger local spending, while Asia Pacific was led by a rebound in South Korea, where sales rose by 13%.
Burberry said revenue quality improved across all channels as it returned to a shorter and less aggressive markdown period. Outerwear and scarves both delivered double-digit growth, with momentum extending into handbags and ready-to-wear. The company also reported double-digit growth in Gen Z customers in Greater China and Asia Pacific.
Looking ahead, Burberry said it expects adjusted operating profit for FY26 to be in line with market consensus, adding that the impact of its Burberry Forward initiatives continues to build as it enters the final quarter of the year.
Burberry will report its full-year FY26 results on May 14, 2026.
