The cases were filed with the U.S. District Court for the Southern District of New York on November 21, 2023, asserting that the three retailers acquired counterfeit Gucci products for sale.

The company noted that, in order to preserve its intellectual property and the quality and authenticity of its products, they are only sold through its own boutiques and stores and select authorised retailers.

Lord & Taylor admitted to selling counterfeit Gucci products before ceasing communication, while Century 21 asserted that the products were authentic and agreed to remove them during an investigation, but products continued to appear in store. Finally, Sam’s Club removed all of its inventory of counterfeit Gucci products and identified the relevant suppliers – Pinnacle and ASL.

Gucci is seeking injunctive relief and monetary damages for counterfeiting and trademark infringement, unfair competition, false designation of origin and trademark dilution.

The three cases are Gucci America, Inc. v. LORD & TAYLOR ECOMM, 1:23-cv-10239 (SDNY); Gucci America, Inc. v. Sam’s West, Inc., et al., 1:23-cv-10246 (SDNY); and Gucci America, Inc. v. Century 21 USA, et al., 1:23-cv-10247 (SDNY).

Source: The Fashion Law