Werschine brings more than 20 years of experience in the luxury sector and joins Lanvin from Eric Bompard, where she served as CEO. During her tenure, she oversaw efforts to modernise the brand and improve its financial performance.
Prior to that, she was Director of Leather Goods Collections at Hermès and held leadership and development roles at Celine, Louis Vuitton and Zadig & Voltaire. She also worked as a strategy consultant at McKinsey & Company.
In her new role, Werschine will lead Lanvin’s global strategy, support the brand’s development and strengthen its international positioning. The company said the appointment marks the start of a new chapter aimed at combining the house’s heritage with future growth ambitions.
Lanvin Group, headquartered in Shanghai and Milan, manages international brands such as Wolford, Sergio Rossi and St. John Knits.
