The factory will have the capacity to produce more than 9 million pairs of shoes per year by 2019 and will involve an investment of around $100 million reports said. It will be located near Yangon.

Founded in 1969 and based in Taiwan, the Group is owner of Yue Yuen, the largest global producer of trainers. The move comes are the company lost millions of dollars because of large strikes in China earlier this year and it is believed that the Pou Chen Group has decided to outsource some of its production to other countries. Myanmar seems suitable since the government in Myanmar has allowed greater democracy and business opportunities in recent years. It will be the fourth footwear plant outside China after the Pou Chen factories in Indonesia, Vietnam and Mexico. 

The company makes footwear for a number of international brands including Adidas and Nike.