Deloitte forecasts holiday retail sales in U.S. to increase by 7-9%

United States
Published:  29 September, 2021
Credit: Ron Dauphin

The company has released its annual holiday retail forecast, showing retail sales increasing by 7 to 9% and e-commerce holiday sales growing by 11 to 15%, year-on-year.

Overall, Deloitte’s retail and distribution practice projects that holiday sales in the U.S. will total $1.28 to $1.3 trillion from November 2021 to January 2022.

Economic forecasters at Deloitte put this down to more vaccinated shoppers and an increasing comfort level as people return to pre-pandemic habits, while maintaining an increased usage of online shopping sites.