CCC “digitises” 750 European stores

Europe
Published:  06 October, 2021
Credit: CCC

CCC, the Polish footwear retail group has announced the “digitisation” of 750 of its stores in Central Europe, which are now equipped with “e-kiosks”, providing customers with an online shopping option in-store.

The kiosks, implemented by Polish company Nanovo, allow customers to check the availability of products, try them on in store and order them for home delivery.

This is the latest development in CCC’s digital strategy, following the addition of CCC Express six months ago – a service that allows customers in 37 cities to order products for delivery in as little as 90 minutes.

Alongside this strategy comes the appointment of Adam Marciniak as Vice President of the Management Board for Technology and Digitisation, to supervise the development of technology, digitisation and cybersecurity for the group.