Rolls-Royce reports record 49% sales increase in 2021

Worldwide
Published:  11 January, 2022
Credit: Rolls-Royce Motor Cars

The luxury car manufacturer has reported its full 2021 results with the highest sales in the company’s 117-year history.

Rolls-Royce Motor Cars delivered 5,586 units worldwide in 2021, up 49% on 2020, and reached record sales in most regions, including Greater China, the Americas and Asia-Pacific.

Growth was driven by the Ghost, with demand increasing following the launch of the Black Badge Ghost in October 2021. Together with the continued popularity of the Cullinan and Phantom models has ensured order books are full into Q3-2022.

The company also announced its first all-electric car during 2021 – the Spectre. Rolls-Royce will now work towards bringing the Spectre to market by the fourth quarter of 2023.

Torsten Müller-Ötvös, Chief Executive Officer of Rolls-Royce Motor Cars, said: “2021 was a phenomenal year for Rolls-Royce Motor Cars. We delivered more cars than at any time in the marque’s 117-year history with unprecedented demand for all products in every global market.

“Our extremely strong product portfolio, an exceptional Bespoke offering, together with the first full year of availability of Ghost, the launch of Black Badge Ghost in October and the continuing record demand for Bespoke personalisation, has contributed meaningfully to our extremely strong performance.

“This is hugely encouraging as we prepare for the historic launch of Spectre, our first all-electric car. Building on this year's success, we will continue to evolve as a true luxury brand, beyond the realms of automotive manufacturing.”