First World Leather Day to take place on March 30

Worldwide
Published:  24 March, 2022

Leather Working Group (LWG) and Leather Naturally (LN) have joined forces to introduce World Leather Day, a new initiative to encourage organisations within the industry to positively promote leather.

World Leather Day 2022 will take place on March 30 with the aim of getting everyone talking about leather, raising awareness about the positive attributes of leather.

The organisations have put together a visually engaging social media toolkit to convey the core messages of World Leather Day 2022 and you can request a copy by contacting Sonja van der Wiel at Leather Naturally at sonja@leathernaturally.org.

“Leather Working Group is centered around positive collaboration, and we are proud to be one of the initiating partners of World Leather Day. It is an exciting communications event that aims to raise awareness and give the industry a well-deserved moment of positive press,” said Christina Trautmann, Head of Leather Working Group.

Already looking forward to opportunities in 2023, LWG and LN plan to have a wider-reaching campaign for World Leather Day 2023 involving multiple partners and signatories. To get involved, contact Debbie Burton of Leather Naturally at info@leathernaturally.org.

“Leather Naturally is pleased to be involved in organising the World Leather Day to inspire brands, designers, and consumers about the sustainability of leather and the important role it plays in a circular society where nothing is wasted, everything can be reused, and ultimately is biodegradable,” said Egbert Dikkers, Chair of the Leather Naturally Management Board.