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Sao Paulo, Brazil
Luxury sports cars manufacturer Aston Martin and Italian footwear brand Hogan have announced a new partnership to launch a limited edition of luxury trainers for the Autumn-Winter 2017/18 season.
Available from late June 2017, the ‘Aston Martin x Hogan’ luxury trainer will be presented in four striking colour ways and seeks to reflect the elegance of the silhouette of an Aston Martin sports car and includes detailing from Aston Martin’s artisan leather craft. Applied to the exterior of the shoe, layers of leather create a wave of beautiful colours and materials that are sewn with attention to detail.
The tongue of the sneaker is cut from Aston Martin’s classic kestrel tan leather with pinched seam detailing and feature the iconic Aston Martin wings. Each ‘Aston Martin x Hogan’ sneaker is said to be crafted to the same high standards that are expected by customers of the luxury British marque’s sports cars and those of the Italian master of casual-luxury shoes.
“Working with creative teams outside of the automotive industry helps to broaden our designers’ minds, and this is always a positive experience for both myself and my team at Gaydon. We take inspiration from all walks of life and our work with Hogan will help to shape and inspire many aspects of our future creations”, said Marek Reichman, EVP & Chief Creative Officer, Aston Martin.
Limited to 3,000 pairs, the ‘Aston Martin x Hogan’ exclusive collection will be available at Hogan flagship stores worldwide, on Hogan.com and at the Aston Martin Dover Street brand centre from the end of June.