Positive campaigning for automotive leather is crucial

Germany
Published:  03 May, 2018

The leather industry faces increasing competition from alternative materials and the vegan trend makes people reconsider materials. While many may think this is a threat to the industry, it should be seen as an opportunity instead to educate, inform and inspire the general public on the unique and beautiful characteristics of leather.

To address some of these topical issues, Mark Chatwood, Global Director Key Accounts Leather Business, will be presenting “Profiling of leather – why positive campaigning is of crucial importance now” at the ILM Automotive Leather Supply Chain conference in Stuttgart on June 4, 2018.

Mark Chatwood was employed at Stahl UK in the 1990s and held the position of Global Account Manager for a key customer, Eagle Ottawa. He left the company in 2000 to become Technical Director at Eagle Ottawa. Mark rejoined Stahl in 2007 in Singapore as Business Manager Automotive for the Asia region, and moved to Stahl Holdings in 2010 to become Global Director Leather Finish Automotive. In 2018, he became Global Director Key Accounts for the Leather Business of Stahl.

Before joining Stahl, Mark held several positions at tanneries in R&D and Technical Sales Management. He is a graduate of the British School of Leather Technology and holds a diploma in management studies (DMS).

Automotive interiors event in Stuttgart

The half-day (afternoon) conference will take place at the five-star, Steigenberger Graf Zeppelin luxury hotel in the centre of the city on Monday, June 4 (12-5pm). The reason for this date and this location is to ally the conference with the Automotive Interiors Show which is taking place in the city in the same week, June 5-8 at the Stuttgart Messe. The idea is to allow attendees of the ILM conference an opportunity to visit the interiors show also on the same trip and maximise time away from the office or factory.

Speakers will include representatives from the whole automotive leather supply chain including leading tanners, tier suppliers and OEMs. There will also be opportunities for networking.

The conference is aimed at anyone connected with the global automotive leather supply chain from hide/skin suppliers, chemicals and machinery suppliers, research and academic institutes, traders, tanners, tier-1 suppliers and automotive OEMs.

All presentations will be in English. The conference is lead sponsored by global leather chemical makers, Stahl, Zschimmer & Schwarz and Lectra. It is also sponsored by JBS Couros and Erretre and supported by Zünd, and the raw materials pricing and analysis website, theSauerReport.com.

Announcements on further speakers and topics will be announced on this website in the coming weeks.

To register to attend this event or for more information click here or email Maria Wallace, maria@edifydigitalmedia.com +44 (0)203 735 6537.

Mark Chatwood