Magic Live Event cancelled

United States
Published:  14 July, 2020

Scheduled to take place September 30 - October 2, the Magic Live Event, which includes Micam Americas, has been cancelled due to continued uncertainty around international travel and border restrictions.


Organisers Informa Markets Fashion said it will, instead, refocus its efforts on its newly launched digital trade event for autumn 2020, which seeks to provide an “opportunity for business continuity and better connectivity of the fashion industry in a more responsive and effective marketplace”. Held in Las Vegas, the Magic Live Event, includes WWDMagic, Project, Micam Americas, PoolTradeShow, Stitch, and Sourcing.

Magic’s digital trade event is scheduled to open on September 1 and run to November 1.