Record sales for Lamborghini in second half

Worldwide
Published:  13 January, 2021
Lamborghini Urus

The luxury sports car manufacturer announced an all-time six-month sales record for the second half of 2020.

Automobili Lamborghini delivered 7,430 cars worldwide in 2020, down 9% compared with the previous year. The manufacturer attributed the decline to the 70-day production shutdown in the spring in compliance with Italian government directives and to protect the health of workers during the first emergency phase. In contrast, the second six months saw record sales figures, resulting in the best second half-year for deliveries-to-customers in the company’s history.

The U.S. was the top market with 2,224 cars delivered, followed by Germany (607), mainland China, Hong Kong and Macau (604), Japan (600), the UK (517) and Italy (347). The two countries with the highest growth were South Korea (303 units, + 75%) and Germany (607 units, +8%). The Urus SUV was the most successful model with 4,391 cars delivered. Both the super sports car lines made a significant contribution to global volumes: the V10 Huracán recorded growing numbers with 2,193 cars sold (+3%), alongside 846 V12 Aventador units delivered worldwide.