The company has replaced leather in its product with “K-BETTER” a new, “non-animal-based” upper material, containing at least 20% recycled material.
Puma also reports that the new material has outperformed its previous kangaroo leather in testing for touch, comfort and durability. The company said in a statement: “Puma is so convinced by the performance characteristics of K-BETTER that it will stop producing football boots with kangaroo leather altogether this year.”
Alongside the new upper, the redesigned King football boot also features a new lightweight outsole with an external heel counter, King stability spine and conical studs.