New Product Development is back with a vengeance
“And finally this century is nearly two decades old, and if you look around the innovation that our customers are seeing has come more from the alternatives than it has from leather.”
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PRINT & DIGITAL
Constant vigilance and adaptability required
An editorial in the Economist asks "is 2016 over yet?" A year in which the famous Oxford Dictionaries named "post-truth" as its word for 2016 is clearly one we should want to forget. It is also one in which the leather industry finally realised that hides and skins are not like fine wines, a material whose value can rise with scarcity. Instead, it is a component whose qualities of performance and beauty need stating over and over again via advancing technology and strong investments in proper marketing (not just noisy advertising).
Read More...ECA opts for zero buffer leather cutting
In a world in where vehicle interiors have become a key differentiator among carmakers, Lectra’s Versalis has proved invaluable. ECA, the Belgian company specialised in development, production and assembly of re-upholstered and auto aftermarket leathers, uses the Versalis cutting solution.
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