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Are carmakers substituting leather by stealth?

Many of you are familiar with the term “decontenting” which is most used the automotive leather segment and refers to the replacement of one material, i.e leather with another such as vinyl or some polyurethane derivative.

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The war on fake leather products

The Italian bag makers association, AIMPES and the luxury leather goods giant LVMH together with Google will intensify their war on counterfeit products sold in the street and online recent media reports have revealed. The China Leather Industry Association (CLIA) is also looking to tackle this problem in China.

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