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PRINT & DIGITAL
Dr Mike Redwood
What is Regenerative Agriculture?
The industry buzzword of 2021 appears to be ‘regenerative’. It is an old term, and its use has accelerated to a crescendo. It is a badly defined term already being used indiscriminately, joining the weasel words like ‘organic’ and ‘heavy metal’ that are misused by those who attack leather or get involved in greenwash.
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